
How the Internet imitates life
By Joe Eskenazi
Like any child brought up on Channel 9 PBS nature documentaries, I learned at a very young age about the Monarch and Viceroy butterflies.
The former, a beautiful, bright orange creature, is poisonous if imbibed by birds and other bug-eating beasties. If a bird snaps up a Monarch butterfly he'll quickly be doing the same thing your family dog did after snacking on grass.
The Viceroy, meanwhile, is a virtual doppelganger for the Monarch -- but is not poisonous. Yet its incredible similarity to its inedible colleague serves it well.
This takes us, naturally, to the world of the Internet. Think of Gmail as the Monarch butterfly -- it's big, well-known and other sites would do well to ride its coat-tails. And they do.
Perhaps because I feel the need to set the thermostat in my apartment to 62 degrees, my fingers were a little stiff last night and I typed in www.Gamil.com by mistake. And instead of a login page, I was confronted with the art illustrating this story -- an apparent pair of hairy, bare bear feet severed at the ankles and shoved into heels collaboratively designed by Iceberg Slim and the Marquis de Sade.
A quick peek at www.alexa.com informs me, however, that gamil.com is pulling in more page views than the site you're now reading, sfweekly.com. Are this many people interested in severed bear paw fashion -- or are plenty of people mistyping "gmail"? The answer to both questions is likely "yes."
And yet gamil.com is far from the only site piggybacking off of Gmail...