It's a hallmark of the Kickstarter era: musical artists -- like, most famously, Amanda Palmer --- gather donations from their fanbase on the crowdfunding website in order to produce a new album. In exchange, the fans get special swag and recognition from the artists, such as having their names printed in the liner notes, handwritten letters from the artist, custom album packaging, or having the artist perform an intimate show in their town.
Palmer set a record by raising more than $1 million through her Kickstarter appeal earlier this year. But not everyone is a fan of artists using fans to pre-fund their projects --Â some say it's a form of welfare for musicians.
Such was the case made by local blogger Matt DeMello in a Twitter exchange and subsequent interview with Eric Victorino, frontman of South Bay electro-pop duo the Limousines. The Limos are using Kickstarter to raise $30,000 for their new album, Hush, instead of going through a label, as the band has done for previous releases. (Their campaign has already raised more than $36,000, with 20 days remaining.)
After Victorino mentioned his Kickstarter appeal on Twitter, DeMello questioned his approach, arguing that such campaigns are unethical, because the band stands to make money on a product that was invested in by fans, while the fans stand to make nothing on their investment. With a record label, DeMello argued in his interview with Victorino, "the consumer knows what it is they're getting."
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