If you're a rising local artist, it's not easy to get a song played on KMEL, but it's not impossible -- and your odds are actually better than you might think if you pay attention to the opportunities the station currently offers to the local community.
|KMEL assistant program director Kenard "K2" Karter.|
Having talent is essential, but it's not enough, in and of itself, to guarantee success. And while KMEL is owned by Clear Channel, which parents stations nationwide, assistant program director Kenard Karter says there is plenty more room for local artists to break through on the air.
But there's an etiquette -- a finesse, if you will -- to getting heard. And there are some pitfalls that it would be smart to avoid:
Do make an appointment on Music Monday
Music Monday takes place at the station from 10 a.m. to noon every Monday, and if you secure an appointment in advance, you can actually go there and play your song for staffers. They listen to about 10 new songs per week in person. "There's tons of opportunity," says Karter, who is also on-air from 10 a.m. to 2 p.m. on weekdays as K2.
Your song will most likely be considered for Home Turf, which broadcasts on Fridays at 11 p.m., but tunes that are successful there have a clear shot at moving to the main playlist. Additionally, each week, three songs are chosen to go on the Home Turf home page and get voted on by the public for a chance at being played on the air.More »