Noise Pop Announces 2014 Headquarters at The New Black

Categories: Noise Pop

So the Noise Pop Festival is a series of indie-focused shows that takes place at the end of February in San Francisco. Right? Well, yes, but this year the festival is morphing into something else as well. Organizers just announced what will be the "centerpiece" of this year's event: the Noise Pop Headquarters, a big space that will host film screenings, live shows, happy hour parties, brunches, exhibits, clothing markets, and more.

The "Headquarters" is really the existing warehouse of the New Black, an art gallery/design space in the Mission that Noise Pop will be taking over from Feb. 25 to March 2. Events at the space will include a Feb. 26 screening of Our Vinyl Weighs a Ton: This Is Stones Throw Records, followed by a show with label founder Peanut Butter Wolf, J. Rocc, and other Stones Throw artists. The music/video website Yours Truly will be exhibiting pictures, video portraits, and letters on March 1. There's more interesting-sounding stuff, too -- here's the lineup:

Noise Pop Opening Night Party - FREE w/ RSVP Tuesday, February 25th @ 5:00 PM Featuring the world premiere of Punk Rock Fancy. DJ sets by Bob Mould, Shepard Fairey and special guests.

Stones Throw - Our Vinyl Weighs A Ton Film and Live Show
Film: Our Vinyl Weighs A Ton: This is Stones Throw Records
Wednesday, February 26th @ 5:00
Q&A with Director Jeff Broadway and Stones Throw head honcho Peanut Butter Wolf.

Live: Stones Throw 'Our Vinyl Weighs A Ton' Tour
Wednesday, February 26th @ 8:00PM
Featuring performances by: PEANUT BUTTER WOLF, J.Rocc, JONWAYNE, KNXWLEDGE and more

Noise Pop Badge Appreciation Happy Hour
Thursday, February 27th @ 5:00 PM

Funcheap Happy Hour - FREE w/ RSVP
Friday, February 28th @ 5:00

Film: Cinematic Labyrinths - FREE w/ RSVP
Friday, February 28th @ 9:00

Central Kitchen Brunch
Saturday, March 1st @ 11:00 AM

"The Days are Short and the Nights are Yours"
An exhibition of pictures, video portraits and letters for you from Yours Truly - FREE w/ RSVP
Saturday, March 1st @ 4:00 - 6:30 PM

Juxtapoz presents
CIDADE CINZA / GREY CITY (San Francisco Premier) - FREE w/ RSVP
Saturday, March 1st @ 6:30 - 8:30 PM

YPlan Presents:
Ladytron (DJ) + Special Guest
Saturday, March 1st @ 9:00 PM
Tickets will be available through the YPlan ap

7x7 Sunday Market - FREE w/ RSVP
Sunday, March 2nd @ 11:00 am - 4:00 pm

YPlan Presents:
Noise Pop Closing Night Party with TBA Special Guest
Sunday, March 2nd @ 6:00 - 10:30 pm
Tickets will be available through the YPlan ap

Quite a lot of non-show events. And those are in addition to the sizable music lineup already announced. Noise Pop has been slowly expanding from a concert-only festival for years, adding a film component and other ancillary events, but this is its most decisive move yet. (Note also how many of the headquarters events are free.)

How will it all go? We'll have to wait a few weeks to find out.

Oh, and for the music-inclined, Noise Pop also just announced a Feb. 20 show with YACHT at the California Academy of Sciences. Ticket, badge, and RSVP info for that and all the Noise Pop events is available on its website.

-- @iPORT

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