Meet the Taco-Loving Creator of That Funny Kreayfish "Fishy Fishy" Kreayshawn Parody
Comedy students Jeremy Burke and Will Reese took that weird question and turned it into an exacting -- and funny -- video parody of the Oakland-via-L.A. rapper's breakout single. The "Fishy Fishy" clip, credited to a Natassia Zolot-lookalike named Kreayfish, went live on YouTube last Thursday and has since racked up more than a quarter-million views. It was featured on World Star Hip-Hop, Funny or Die, and of course, this blog.
Disguised as a parody, "Fishy Fishy" is also a comedic appreciation for the food of Best Fish Taco in Ensenada, a "low-key" favorite of Burke's in L.A.'s Los Feliz neighborhood. The idea for the clip was suggested by his friend, Will Reese, who helped with writing the lyrics and directing the video. From the beginning, their idea was to stick as close to the original "Gucci Gucci" as possible. It helped that Reese's roomate, Richard Figone -- the guy who plays Lil Debbie in the video -- made a beat that sounds remarkably similar to the song's quasi-dubstep backing track.
From there, Burke says, "I printed out her lyrics and pretty much dissected [them] syllable for syllable. I wanted everything to be the same rhyme scheme, almost to the point where our lyrics could rhyme with her lyrics."
So "Fishy Fishy" starts with the memorable, "I put that on with salsa, I put that on with sour cream/ Ensenada representing, yes, these tacos are supreme."
Jeremy Burke (with taco) making a cameo in front of Supreme
But the funniest line in the video was the one that gave Burke the most trouble. He wasn't sure what to do with Kreayshawn's lyric about 'swag coming out my ovaries." But Reese suggested, "So many fishies I got caviar for ovaries."
"That put us over the top," Burke laughs.
Casting the video wasn't hard. Both Burke and Reese study at the improv comedy school Upright Citizens Brigade Theatre in L.A. They found their Kreayshawn in UCB actress/comedian Wendy McColm. "It's funny, because she's a long-haired, redheaded girl," Burke says. "But with the wig and makeup, she's a dead-ringer for Kreayshawn."
They took McColm and the rest of the cast to virtually the same Los Angeles locations where "Gucci Gucci" was filmed -- but instead of shooting outside high-end fashion stores in Beverly Hills, they focused on Best Fish Taco in Ensenada.
The resulting clip resonates with both fans of "Gucci Gucci," and with those who say Kreayshawn is overhyped. But Burke says he likes the original and doesn't mean to criticize Kreayshawn. "I know that's one of the main reasons people hate on her, because anybody could do [that video], but she's the one that did do it," Burke says. "I never wanted the song to be a knock on Kreayshawn -- it's a very light, playful parody. She's embodying a vibe right now that no one else is."
Since it was posted, the video has been shared thousands of times on Facebook, Twitter, and Tumblr (no doubt aided by interest stemming from Kreayshawn's appearance at the MTV Video Music Awards this past Sunday, and the leak, afterward, of nude photos of an underage Zolot, after her Twitter account was hacked.) The fake Twitter account they created @Kreayfish, is accumulating hundreds of followers, and Burke hopes to have more music video parodies out soon -- possibly future Kreayshawn send-ups.
Whatever happens, though, Burke says he already got a pretty sweet payoff for all the attention "Fishy Fishy" has received: Free fish tacos for life from his favorite shop.