City Beer Store Celebrates Six Years
Fun fact: The platypus is the official mascot of SOMA's City Beer Store. We remember from third grade that these creatures have duck bills, beaver tails, and the feet of otters. Perhaps this creature is an apt metaphor for a beer destination with an identity crisis -- Is it a beer store? Is it a bar? The short answer: Yes.![]()
Inside the City Beer Stroe
Six years in, and it's clear that City Beer Store hasn't succumbed to any crisis of identity. If anything, its singular focus to provide consumers with a well-rounded, educational beer experience has become a model for other successful craft beer businesses in the Bay Area and beyond. For City Beer customers, the last year will be remembered as the era when the wall came down and the shop expanded into the adjoining space.
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