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| Joe Morford |
| Kid nutrition blogger Katie Sullivan Morford. |
Registered dietitian Katie Sullivan Morford is a food and nutrition writer with more than 20 years of professional writing experience. She's been published in the New York Times, San Francisco Chronicle, Cooking Light, Bon Appétit, Self, and Parenting, to name only a few. With her brother Mark Sullivan, chef/partner at Spruce in San Francisco, and partner at the Village Pub in Woodside, Morford co-wrote a regular recipe feature for the San Jose Mercury News. Her new blog, Mom's Kitchen Handbook, focuses on quick and healthy recipes busy parents can make for their kids. SFoodie sat down with Morford recently to find out more about the blog, microwaved sponges, and why birthdays mean Cheetos time for her three daughters.
SFoodie: How did you come up with the name Mom's Kitchen Handbook? In a city like San Francisco, where lots of dads are interested in cooking, was there a concern that you were shutting them out?
Morford: Let's start with the "handbook" part. I like the idea of a handbook because it cover lots of non-recipe-related things, like how to best sterilize a kitchen sponge. It's not purely a cooking blog. As for the "mom's" part, I wondered if I was essentially shutting out 50 percent of potential readers, but honestly, I find that it's mostly moms who ask me questions about nutrition and cooking. Moms are mostly who I hang out with so I felt that was my natural audience.
What's been your biggest surprise so far? A post that got a big response?
Well, going back to the sponge thing, it was a silly little post about microwaving sponges to keep them clean. Unsexy, uninteresting, right? But people loved it, I think because it was functional. I did a simple piece on do-it-yourself microwave popcorn, just a brown paper bag, popcorn and olive oil, and people talked about it like it was Zen. A lot of moms I know were doing cleanse diets and I wrote something about the potential pitfalls of that. I was actually surprised that most of my response was positive. Nothing too angry.
Do your kids ever just want a bucket of Popeyes?
Absolutely. My girls give me eye rolls and say, "I wish mom wasn't a nutritionist," but overall, I think they like that I can cook well.
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