What Our Love for Cupcakes (Still!) Says About Us
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|Look deep into my icing and tell me what you see...|
"Everyone has come here for a hug," psychiatrist Carole Lieberman tells the Post after watching the line outside Sprinkles, an iconic LA bakery. Several cupcake-loving mental health experts agree with Lieberman: These desserts are about nostalgia and self-soothing.
Paul Hokemeyer, another psychotherapist, has a darker take. "Cupcakes evidence the narcissism born of the Internet by feeding us in shallow and un-nutritious ways," he says. "Similar to the way we cruise the Internet looking for bite-size and delicious bits of information, cupcakes enable us to cruise the sugary world of self-indulgence." Because we don't share them with others, he implies, they reflect an unhealthy obsession with oneself.
SFoodie hasn't spent enough time in psychoanalysis to identify the powerful emotions roiling in our subconscious every time we stop by Kara's. But we do know that, as much as we've complained about cupcakes as a class, we've never turned one down.