I'll Take A Medium Pepperoni, Heavy on the Onions, with Obama on the Side
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Dizzy from all the online, offline, telephone, network, cable, telephone polls? Feeling faint? Why not carbo-load with some deep-dish crust, cheese, and - hey - let Domino's know who you're gonna vote for at the same time?
In the last three weeks, the pizza company has amassed so much information (from 295,000 respondents, way more than the average phone poll) -- that it knows that Republicans spent an average of $1.15 more per order than Democrats and use credit cards more often (and often order two specialty pizzas at a time); Democrats pay with cash on delivery more than Republicans do (and "opt for side items, chicken, and beverages" more than Republicans do); whereas people who identify themselves as Undecided order more oven-baked sandwiches.
As of October 26, total participants numbered 295,805, of which 132,946 identified as Democrats, 92,095 as Republicans, and 66,671 as Independents. And Obama garnered 151,416 votes vs. McCain's 93,718.
But the real winner, as far as we're concerned?
Domino's Market Research. --Meredith Brody





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