Things are looking up for Le Video. The store, which carries an estimated 80-100,000 titles and was expected to close by the end of April, is now planning to stay open. This is thanks to a successful Indiegogo campaign, a recent uptick in customer support, and the addition of Green Apple Books as a tenant.
Le Video owner and founder Catherine Tchen recently explained her plan to SF Weekly. While the store is going stay open, it won't look exactly the same.
Green Apple Books will take over the bottom floor of the building, and Le Video will move into the mezzanine upstairs. All of the films will be added to an online database that customers can search from home or at a kiosk in the store, and then pick up their movie at the counter. The upstairs area will have a smaller browsing selection than the current store, but the entire collection will still be available. Tchen promises to keep as many movies on display as possible, and is much more upbeat about Le Video's future than she was in March.
"The mezzanine space will be awesome," Tchen says. "We'll still be able to display way more movies than the average video store; at least 25,000."More »